Dear Friend,

If you’re a personal fitness trainer then this will probably be the most important letter you will ever read, and I’ll tell you why. Having worked in the industry for almost ten years and had huge success as a PT, I’m actually one of those rare trainers that likes to see other trainers succeed. Forget those arrogant types who get bitchy when you get a new client or start bad mouthing you behind your back – I’m one of the good guys. In fact, I get a buzz when other trainers get clients and especially if you’re new to the industry, you’ll know how challenging attracting business can be. Well that’s all about to change if you have just a few minutes to read this page, you won’t be sorry.

I started off as personal trainer in Devon in the UK and in my first week managed to get 7 clients. Within my first two years of being a personal trainer I’d written my own book, sold £50,000 worth of ebooks and then got a £120,000 book deal with publishing giant Harper Collins. Since then I’ve become a national fitness expert to Men’s Fitness, Marie Claire, The Daily Mirror, The BBC and countless other TV, radio shows and newspapers. I now have my own 5 star weight loss retreat and help personal trainers get awesome results. Now I’m not saying this to brag, but you need to know that I’ve had success so that you can get the motivation to do the same, whatever stage you’re in within this awesome industry. The last thing I want for you, is for you to quit because you haven’t got enough business.

Having worked with many personal trainers, it breaks my heart to see passionate, driven, ambitious, caring people fall out of the industry like flies, not because they can’t  train clients  and help them get results, but because they can’t attract them in the first place. I don’t want that to be you. Which brings me onto this question…

• LACK OF MARKETING KNOWLEDE

Now tell me if I’m wrong, but when you took your personal training course, they taught you about how to design killer structured exercise plans that deliver awesome results, right? So your clients leave you happy, energised and motivated? Sure, but did they ever give YOU killer structured marketing plans that deliver awesome results for your business? Did you finish your course feeling happy, energised and motivated to bring new clients into your business? If I’m right then they probably told you to put up a few posters, give out business cards and offer to take more money from you to have them produce or design them? In fact, I can tell you now, most of the business courses provided by a lot of training companies (they are getting better), are nothing short of pathetic. Why? Because they’re teaching ‘business basics’ which doesn’t translate into the real world environment and it baffles me, but it’s true.

Fortunately there is a solution and I’ll come onto that in a minute, but it’s important that you understand that in order to survive in this industry, you need to be on top of your game. If you don’t, the other trainers in your area will grab new clients before you even get a look-in…

How do you stay on top of your game? Simply, you need to expand your knowledge into multiple areas of marketing. Now we can go quite in depth here and talk about how to explode your business into six figures, but chances are you’re reading this and just want to double your client base or even just get off the ground. If you do want to become one of the elite, then you can apply for me to coach you at simon@simonlovell.co.uk but for the moment I want to get you going so that you can spend the next 30 days implementing some proven strategies that will work.

Although this might not apply to you, a big problem with many trainers that work in gyms is that they expect for clients to pass them like a Crocodile waiting for a Gazel. If you have that approach, I can tell you now, you’re going to struggle. By understanding the different elements of marketing and various strategies, you’ll be able to attract new business like a true client magnet.

I’ve developed a simple to understand piece of software that will brainstorm marketing ideas in a brand new three dimensional way. What do I meant by that? Based on a brand new three reel marketing system, you take one idea from each reel and match it with one from reel 2 and another from reel 3. To show you, here’s some ideas that took me just a few minutes to develop using the Client Magnet software and ebook and there are 89,0000 idea combos in the software… Check out this video….

PT Client Grabber 1 – They’ve Got Money!

Who: Business Executives

How: Business Cards

What: Consultation

Simon says: With a high disposable income, business executives are the perfect target audience and you can easily find them at networking events. Set aside at least a day per month to attend a networking event and you are you will drive new business. They’re also the perfect candidate for referral systems.

PT Client Grabber 2 – They’re Pre Sold On Losing Weight!

Who: Membership Clubs

How: Leaflets

What: Voucher Codes

Simon says: Visit your local weight loss groups and talk to the group leaders, chances are they don’t have a personal trainer on board and you could easily provide a talk. In return you will be able to hand out your leaflets and on this you should give an exclusive voucher code to start training with you. Offer something of real value.

PT Client Grabber 3 – What’s Your Next Big Event?

Who: Event Participants

How: Lead Generation Boxes

What: Free Seminar / Workshop

Simon says: Have you ever thought of attending your local wedding show or similar. What events are coming up around you that you could get a small stand. Create a ‘lead generation’ box where the potential clients put their details on a card and place it in the box. They’ll do this only if you offer them something of value. So maybe you could run a free seminar or special ‘Wedding Day Body’ workshop worth £50 for free (always put a value on it!).

Client Grabber 4 – Sprat to Catch a Mackerel

Who: Leads

How: Web Site

What: Ebook

Simon says: You can easily write some top tips about the area of PT that you’re most passionate about. Then get some PDF creation software and you have yourself an ebook. Now use it to as way to capture email addresses, so the lead will only get the ebook if they submit their details. Now you can market to this potential lead over and over again. Try and grab an email and telephone number if you can.

Now imagine if you had access to this underground secret software that has been helping personal trainers explode their fitness profits. Well until now I’ve kept it to myself but now you can get your hands on it and go out there and dominate your area.

• PT Client Magnet Brainstorm Software, 89,000 Ideas
• PT Client Magnet Quick-Start Marketing Guide
• Marketing Ideas Interview CD 1 – The Ideas Man
• Marketing Ideas Interview CD 2 – How To Become A Media Expert (TV)

(do you really have enough PT clients?)

$529 $429 $249 $199

$97 – Limited Launch Offer

(Just 1 new client pays for it)

You are protected by a full 60 day money back guarantee. Instant download access.
You will not be shipped anything in the mail.

Earnings Disclaimer: Do not invest in this product if you think it will automatically make you money just because you made the purchase. You have to work to succeed in anything (especially business) and I’m neither going to hide nor apologise for that. If you brainstorm regular ideas and implement at least a few, you will see results, it’s as simple as that. In the end though, you may not make any money at all. It’s possible you might even lose money if you don’t take action. Know that before you going in, because if you’re looking for the silver bullet, I’m sorry but this ain’t it.